The news is that IPL tournament has made the Chennai Box Office (CBO) dull. Collections over the Apr 18 - 20 week end that coincided with the launch of IPL took the beating. The multiplexes were marginaly affected, sathyam cinemas vice president says that the collections marginaly affected by 5 to 10 % in the wee ends and 15 to 20 % in the week days. Other theater owners also claiming that their collections down because of the IPL fever.
There is also a thought in the industry that the newness of IPL is creating craze for it and once it became boring they wear out.
Most of the Big films are planned for summer release like Kamal.s Dasavatharam, Vijay's Kuruvi, where vijay itself being the brand ambassador for Chennai Super Kings(CSK).
Most of the stars are going on a vacation abroad in may to get away from the IPL mania, they were also upset ovet vijay and nayanthara riding on IPL thunder.Vijay however says that IPL wont affect box office and a well made film will definitely do well at the box office.
Well dunno when this IPL VS Box office fight gonna end , lets wait and see
SpecialSource - TheViewsandNews
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